artisan product liaison, sourcing, development, quality control and International Marketing
Collaborative Artisan Product Development - manage custom design process for select retail clients for artisan works that fit their individual needs, aesthetics and specifications.
Custom Artisan Sourcing - research, connect with artisans and buy handmade works per specific client requests outside of what is listed in our Hecho collateral.
International Development - rooted in communications, growing new markets, and relationship building for creative ventures, design, entrepreneurship, recruitment and social enterprise.
Product Liaison and Quality Control - effectively collaborate with a handpicked selection of artisans in Mexico and Guatemala in order to facilitate ongoing products for global retailers and bring handmade works to market through storytelling, ethical business practices and social venture.
International Marketing and Storytelling - creative storytelling that highlights the incredible skill, time, knowledge and creativity that goes into every handmade artisan work – supporting artisan practices through photos, videos and words to help retail clients better connect with the product.
Blogging - fresh and intriguing content as regular contributions that fit with designated style and voice of individual brands.
Blog Editing - organization and editing of existing copy to fit a specified style and voice with an overall focus on consistency.
Social Media Content - effective messaging that encourages community interaction across various online platforms.
Social Media Marketing - creation of promotional engagement via relevant social media channels.
Content Audits - collaborative review, organization and curation of existing content.
Content Strategy - development and application of content plans with a focus on target audience and desired outcome.
Copy Writing and Editing - includes product and service descriptions, company histories and various profiles, along with the organization and editing of existing copy to fit a consistent style and voice.
Feature Articles - engaging storytelling with a special focus around creative ventures, design and travel, social enterprise and entrepreneurship.
Marketing Communications - advertising copy, press releases, newsletters and promotional copy.
Website Copy - research and writing of effective online copy, and creation and application of organized editorial calendars.
"Ehren brought maturity and innovation to her position and was an effective collaborator with excellent verbal, visual and written communication skills. Her biggest strength, however, is her ability to multitask and work effectively with a great deal of autonomy, while handling the pressure of multiple deadlines with a positive and proactive approach." —Manuela Oprea, Photo Editor at Adweek